National, January 11, 2024 – Soothe Healthcare’s homegrown brand, Paree Sanitary Pads, has expanded its premium product line with the introduction of Paree Super Nights, catering to the unique needs of modern Indian women. This product, positioned as the Heavy Flow Champion, offers XXL size with the innovative Double Feathers feature, providing 64% Extra Coverage for unmatched leakage protection during period nights, addressing challenges like leakage, staining, discomfort, and disrupted sleep.
The launch of Paree Super Nights marks a strategic move by the brand to strengthen its nationwide presence, offering a solution for young urban women who seek a peaceful night’s rest during their periods. Mr. Sahil Dharia, Founder & CEO of Soothe Healthcare, expressed the brand’s commitment to addressing real period-related challenges through innovative feminine hygiene solutions.
Paree Super Nights is endorsed by brand ambassador Janhvi Kapoor, who has taken to social media to encourage everyone to “Sleep Tight with Paree Super Nights,” emphasizing the product’s superior overnight protection.
To ensure widespread accessibility, Paree Super Nights will be available on major online platforms and retail outlets across India. This strategic distribution plan aligns with the brand’s mission to provide reliable and high-quality night pads for women nationwide.