Mumbai | February 16, 2026: Nexxus New York, the salon-crafted, protein-powered haircare brand, and Magnolia Bakery, the globally loved American desserts brand, came together to celebrate Galentine’s Day in true New York City style at Magnolia Bakery, Bandra.
The collaboration blended Nexxus New York’s magnolia-infused haircare rituals with Magnolia Bakery’s iconic desserts, creating an immersive afternoon of beauty, indulgence, and bonding. The event echoed the spirit of self-expression, self-love, and self-care, best enjoyed alongside one’s closest friends.
Event Highlights
- A Galentine’s Day soiree featuring beauty rituals and dessert indulgence.
- Nexxus showcased its breakthrough Oil Resurrection, a transformative hair oil powered by Proteomic and Lipidomic science.
- Infused with magnolia essence derived from 50,000 magnolia flower cells, the oil revives damaged hair with just six drops, leaving it nourished, weightless, and delicately fragranced for up to 72 hours.
- Guests enjoyed curated desserts and picture-perfect moments, blending indulgence with elegance.
Nithya Komanduri, Beauty Incubator Head, Hindustan Unilever, said: “This collaboration beautifully brings alive Nexxus New York’s heritage in a sensorial and modern way. Pairing our magnolia-infused hair rituals with Magnolia Bakery’s iconic desserts created a unique celebration of self-care, indulgence, and bonding – perfect for Galentine’s.”
Zonu Reddy, Co-founder, Spago Foods, added: “At Magnolia Bakery, we aim to create experiences that feel joyful and rooted in connection. Collaborating with Nexxus New York was a natural fit, blending beauty and indulgence. Our Galentine’s Day soiree captured the essence of two iconic New York-born brands – thoughtful moments, iconic desserts, and a shared spirit of modern celebration.”
Key Message
The collaboration proved that looking good and feeling good go hand in hand. Two global icons came together to etch modern indulgence into memory – beauty elevated, bonds eternal.
