New Delhi | February 14, 2026: MeMeraki, India’s leading culture-tech platform enabling technology-driven market access for traditional arts and crafts, has secured a ₹1 crore investment from four Sharks on Shark Tank India. The deal saw participation from Varun Alagh, Namita Thapar, Kunal Bahl, and Viraj Bahl, marking one of the show’s rare multi-Shark endorsements for a culture-first, impact-led business.
Deal Highlights
- Founder Yosha Gupta initially sought ₹50 lakh for 1.67% equity.
- The Sharks collectively closed a ₹1 crore deal for 4% equity, valuing MeMeraki at ₹25 crore.
- Investment will strengthen technology backbone, enterprise partnerships, and artisan engagement.
- Focus areas include onboarding artisans, design intervention, and research-led documentation.
Business Model & Growth
- Founded in 2019, MeMeraki connects 500+ master artisans across 300+ traditional art forms with audiences in 40+ countries.
- Operates a 60% consumer and 40% enterprise model, with profitability achieved in the current financial year.
- Enterprise vertical delivers installations, murals, campaigns, and cultural advisory projects for corporates and public institutions.
- Key projects include collaborations with GMR Hyderabad Airport, Ministry of Culture, Science City Kolkata, and Apollo Hospitals.
Yosha Gupta, Founder & CEO, MeMeraki, said: “This funding strengthens our ability to scale enterprise partnerships, digital distribution, and artisan capacity. Having four Sharks join us brings strategic depth in brand building, distribution, and operational discipline as we focus on long-term income stability for artists and institutional growth.”
Varun Alagh, Shark Tank Investor, added: “The founder’s clarity, passion, and discipline stood out. MeMeraki will not only empower artisans but also take India’s cultural heritage to the world. It’s an inspiring journey to be part of.”
Recognition & Previous Funding
- Winner of Young Entrepreneur 2021 (Indian Achievers Forum).
- Awarded Best Tech Startup 2022 (All India Council for Robotics & Automation, Ministry of Electronics).
- Previously raised strategic capital from Suzuki-backed Next Bharat Ventures.
- Supported by IIMA Ventures, AIC Banasthali, and angel investors including Phanindra Sama, Aprameya Radhakrishna, and Vikas Taneja.
- Participated in accelerator programmes such as Google for Startups (Women Founders), Meta XR Accelerator, and Conquest.
Future Outlook
With the Shark Tank investment, MeMeraki enters its next phase of disciplined scale and institutional growth, targeting a ₹100 crore+ business in the next 4-5 years. Growth will be driven by:
- Enterprise expansion
- Global consumer demand
- Deeper public- and private-sector partnerships
About MeMeraki
Founded in 2019 by Yosha Gupta, MeMeraki is India’s largest culture-tech platform dedicated to preserving and promoting traditional arts and crafts. The platform enables artisans to become digital creators through storytelling, workshops, and a global marketplace. With 10,000+ handcrafted products offered to patrons in 40+ countries, MeMeraki ensures fair compensation and sustainable livelihoods for India’s traditional artists.
🌐 Website: www.memeraki.com
📹 Video Link: Instagram Reel
