The new initiative offers low-income workers across India direct access to loans, tele-consultations with doctors, and assistance with navigating government schemes.
September 2024: Entitled Solutions, an innovative B2B2C platform, has launched a new community for Direct-to-Consumer (D2C) engagement under its B2C brand, Sarvam. Sarvam is designed to directly address the financial and healthcare needs of India’s low-income workforce by offering access to loans, tele-consultations with doctors, and free guidance on navigating government schemes. This platform empowers gig workers, part-time employees, and low-income earners by simplifying access to essential services that are often difficult to obtain.
Anshul Khurana, Co-founder and CEO of Entitled Solutions, said, “Sarvam’s mission is to provide India’s underserved workforce with easy, cost-free access to critical financial and healthcare resources. With this new community launch, we’re bringing these opportunities right to their fingertips—whether it’s financial support, healthcare consultations, or assistance in understanding government policies.”
The Sarvam Community creates an inclusive ecosystem where users can easily access vital information and expert advice. By offering personalized support and reducing dependence on intermediaries, Sarvam enables low-income workers to make informed decisions about their well-being, fostering greater inclusion in mainstream financial and healthcare networks. This initiative aims to enhance awareness, engagement, and trust, ultimately improving the quality of life for India’s growing low-income workforce.