Mumbai, Maharashtra, India | 14th January 2026: ZebPay, one of India’s earliest and most trusted Bitcoin exchanges, has announced the launch of its Systematic Investment Plan (SIP) feature, enabling users to make automated, recurring investments in cryptocurrencies. The new offering is aimed at encouraging a disciplined, long-term approach to crypto investing—particularly Bitcoin—while helping Indian investors manage market volatility through consistency and structured participation.
Staying true to its long-standing Bitcoin-first philosophy, ZebPay has built the SIP feature with a strong focus on systematic Bitcoin investing. Alongside Bitcoin, users can also choose from a curated list of 15 crypto investment pairs, offering flexibility while maintaining a long-term investment mindset. Rooted in the brand’s “Bitcoin Mein Pro” ethos, the initiative highlights ZebPay’s belief that sustainable value in crypto is created through discipline, consistency, and informed decision-making rather than short-term speculation.
Commenting on the launch, Rahul Pagidipati, CEO of ZebPay, said, “Bitcoin investing, like any long-term financial journey, rewards discipline and consistency. While market volatility is inevitable, systematic investing can help users navigate these cycles with greater confidence. Through the launch of SIPs, we aim to make it easier for Indian investors to adopt a long-term mindset, leverage rupee-cost averaging, and participate in the crypto ecosystem in a more structured and responsible manner.”
ZebPay SIPs allow users to invest at fixed intervals—daily, weekly, or monthly— helping reduce emotional or reactionary decision-making. The feature is designed to suit both first-time crypto investors starting their journey and experienced users looking for a more structured investment strategy. SIPs are automated via ZebPay’s Quick Trade feature, with transactions executed at prevailing market prices, enabling hands-free investing and long-term cost averaging.
Importantly, users retain complete flexibility. SIPs can be paused, resumed, or cancelled at any time, with no lock-in periods or penalties, ensuring full control over investments.
Raj Karkara, COO of ZebPay, added, “We’ve seen growing demand for simpler and more automated ways to invest in crypto without the need to constantly monitor markets. ZebPay SIPs are designed to offer transparency and control while reducing the friction associated with manual investing. This launch reflects our continued focus on building intuitive, compliant, and investor-first solutions for India’s evolving crypto community.”
Setting up a SIP on ZebPay is straightforward and transparent. Users can select a crypto asset, decide on a fixed INR investment amount, and choose an investment frequency aligned with their financial goals. Each SIP execution takes place through Quick Trade market orders, with the purchased crypto credited directly to the user’s account. Investors also have real-time visibility into investment amounts, fees, and execution history.
In line with ZebPay’s commitment to accessible and responsible crypto investing, SIPs follow the same fee structure as Quick Trade. As a special incentive, first-time Bitcoin investors—including those investing via SIP—will benefit from a zero-fee experience, lowering the entry barrier for new users. The feature is available to KYC-compliant users, with investments processed only when sufficient wallet balance is available.
ZebPay SIPs went live on Android and web platforms on January 8, 2026, and became available on iOS from January 12, 2026.
With the launch of its SIP feature, ZebPay further strengthens its position as a platform focused on long-term value creation in crypto. By promoting disciplined investing over high-frequency trading, ZebPay continues to differentiate itself as a trusted, investor-centric exchange in India’s growing digital asset ecosystem.
