Contentstack’s Go Composable Initiative Bolsters Composable Digital Experience Adoption with 295% ROI

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Neha Sampat - Founder and CEO, Contentstack
Neha Sampat - Founder and CEO, Contentstack

– Contentstack, a leader in composable digital experience technology, has released new research that shows an impressive 295% return on investment (ROI) when using their platform over a three-year period.
– This ROI analysis was conducted by Forrester Total Economic Impact™ and highlights the benefits of adopting Contentstack’s composable approach to digital experience management.
-The company also announced the general availability of their new industry-leading no-code Contentstack Automation Hub, which simplifies complex processes and automates routine tasks.
– Contentstack has also created a new Technical Services Organization and Care without Compromise™ program, which offers dedicated expertise and care to ensure confidence and peace of mind for businesses using their technology.

Mumbai, January 19, 2023: Contentstack, a leading provider of content experience technology, has unveiled its Go Composable initiative to help enterprises worldwide implement composable digital experience architectures. This initiative offers a comprehensive approach that includes cutting-edge technology, expert guidance, and ROI analysis tools to accelerate digital experience creation.

With Go Composable, enterprises can now easily retire legacy platforms and unlock new opportunities for innovation, customer engagement, and cost savings. By reducing development and publishing times, the initiative aims to drive substantial returns on investment.

“We anticipate 2023 will bring many challenges and want to remain the trusted advisor that helps enterprises confidently tackle those challenges,” said Neha Sampat, Contentstack’s founder and CEO. “We are strong believers in the total economic impact of moving from expensive monolithic systems to composable architecture. Go Composable is in place to provide peace of mind – and a human touch – every step of the way.”

“We knew we needed to Go Composable, and we were looking for a true partner that wouldn’t let us fail”, said Bob Howland, Chief Digital Officer at Dawn Foods. “With Contentstack, we found just that — and much more. They helped to make our journey viable, technically and economically, with a never-fail attitude and commitment that is unparalleled in the industry.”

Forrester TEI Report Proves 295% ROI for Composable Architecture Over Three Years

The Go Composable initiative features comprehensive economic ROI analysis and a custom ROI calculation tool, part of a Total Economic Impact study conducted by Forrester Research. Based on customer interviews and a derived composite model, the study demonstrates an ROI of 295% over a three-year period. Other findings include reductions in publishing times by up to 90% and development times by up to 80% when switching to Contentstack and a composable architecture.

These results and the available calculator provide enterprises with a clear and measurable view of the economic benefits and improved cost structures achieved through a composable architecture.

Founded on Industry-leading Technology: Automation Hub Now Generally Available

The Go Composable initiative is built on Contentstack’s industry-leading headless CMS, offering features publishers and developers dream about with the security, dependability and compliance that IT leaders demand. Marketing and creative teams can create at the speed of their imagination while granting developers the freedom to build the stack they want.

Contentstack today extends these capabilities with the general availability of its new,  no-code Contentstack Automation Hub, designed to simplify integration complexities and automate routines across the composable stack, saving both time and money. Contentstack runs on a SOC-2, ISO 27001-compliant multi-cloud system, providing IT leaders uncompromising security with 99.99% service availability globally.

Dedicated Expertise and Customer Care with New Technical Services Organization

The Go Composable initiative provides enterprises with the most complete set of expertise and support at every step of their composable journey. Contentstack customers have access to the new Technical Services Organization – combining their professional services with deep technical expertise – and industry-first Care Without Compromise™ program.

With the Technical Services Organization, customers start with a dedicated account team, including a customer success manager, solution architect and enablement strategist, plus access to the Contentstack Community and a knowledge base full of helpful resources. The Company’s Care Without Compromise™ program ensures cross-vendor support in composable environments. With 24/7 in-app human support with an average response time of less than two minutes, Contentstack embeds a human touch into its platform.

In all, this expertise and commitment to customer care means enterprises of all sizes can now go composable with both confidence and peace of mind.

Contentstack™ – the Content Experience Platform (CXP) category leader – empowers marketers and developers to deliver composable digital experiences at the speed of their imagination. Companies such as ASICS, Chase, Express, Holiday Inn, Icelandair, Mattel, McDonald’s, Mitsubishi, Riot Games and Shell trust Contentstack to power their most critical content experiences with uncompromising scale and dependability. Famous for its Care without Compromise™, Contentstack has achieved the industry’s highest customer satisfaction rating. Contentstack is also a founder of the MACH Alliance, setting the industry agenda for open and composable technology that is Microservices-based, API-first, Cloud-native SaaS, and Headless.