Home News & Insights From Puchka to a National QSR: Sagar Daryani-Backed Wah! Foods Targets ₹250...

From Puchka to a National QSR: Sagar Daryani-Backed Wah! Foods Targets ₹250 Crore Revenue by FY30

Street-food QSR brand outlines expansion strategy and packaged-food entry

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Kolkata, August 12, 2026: Wah! Foods, the company behind Wah! Puchka and Wah! Litti, has announced plans to achieve ₹250 crore annual revenue by FY30 as it builds a nationally recognised Indian street-food QSR platform.

Currently operating across Kolkata and Pune, Wah! Foods will strengthen its presence in existing markets before expanding into new cities through a cluster-led strategy.

Growth Strategy

  • Compact high-street outlets supported by city-level teams.
  • Standard operating procedures, centralised supply chains, and technology-enabled systems to ensure scalability.
  • Entry into the packaged-food category with products inspired by popular Indian street food.

Sagar Daryani, Founder of Wow! Momo and Investor in Wah! Foods: “India’s biggest opportunities lie in organising categories that millions already love. Street food is one of them. The brand that can combine authenticity, hygiene, consistency, and scale has the potential to become iconic. Wah! Foods is building with that vision, and I’m excited to back the founders.”

Ankita, Co-founder, Wah! Foods: “The customer is our real investor. When customers return without discounts, it validates both our product and experience. Stronger repeat behaviour and better marketing ROI helped us grow nearly threefold in the last 12 months. We are now preparing for the next phase with a stronger team, better systems, and a clear growth plan.”

About Wah! Foods
Founded by Deepak (CEO) and Ankita (CMO), Wah! Foods is building India’s organised street-food experience by combining authentic regional flavours with hygiene, consistency, and convenience.

  • Operates outlets in Kolkata and Pune.
  • Focuses on making trusted street food accessible to more customers.
  • Mission: “Enjoy the flavours you love without compromising on quality or hygiene.”

🌐 Website: wahfoods.com

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