– Godrej Capital Amplifies Commitment to Nirmaan, Welcomes Diverse Partnerships for MSMEs
– Nirmaan’s Expanding Network: 13 Key Partners Join Forces with Godrej Capital for Nationwide MSME Support
– Amazon, DBS Bank India, and Visa Collaborate with Nirmaan to Boost MSMEs Globally
– Tailored Solutions: DBS Bank India and Visa Join Hands with Godrej Capital Nirmaan for MSME Empowerment
– Simplified Banking Initiatives: Visa Teams Up with DBS Bank India and Nirmaan for MSME Growth
Mumbai: Godrej Capital’s Nirmaan Platform Elevates MSME Support with Strategic Collaborations. Over the past decade, strides in reducing the credit gap for Indian small businesses have been noteworthy. Beyond credit acquisition, challenges encompass growing sales in fierce competition, efficient cash flow management, skilled manpower scarcity, navigating the ever-changing tech landscape, and grappling with legal and compliance norms due to limited resources. In this context, the Godrej Group, with a legacy of over 125 years, is positioned to address these challenges through its Nirmaan platform.
Rooted in the ethos of ‘nation-building,’ Godrej Capital intensifies its commitment by expanding Nirmaan’s collaborative network. Partnerships with industry leaders like DBS Bank India, Visa, and Amazon highlight Godrej Capital’s dedication to fostering MSME growth. These collaborations aim to empower MSMEs with a diverse array of value-added services, underlining Nirmaan’s commitment to actively contribute to the dynamic landscape of India’s financial services sector with 13+ partners.
The Nirmaan platform focuses on MSME growth in three critical areas:
- Expansion of customer base
- Streamlining of operations
- Enhancement of employee productivity
Manish Shah, MD & CEO at Godrej Capital, expressed excitement about expanding the partner ecosystem, stating their commitment to catalyze MSME growth. The partnership with DBS Bank India will provide MSMEs exclusive benefits, including a customized current account, fee waivers, integration with Tally ERP, competitive trade and FX pricing, a Business Debit Card powered by Visa, and exclusive partner offers.
Rajat Verma, MD and Head Institutional Banking Group, DBS Bank India, emphasized their commitment to empowering MSMEs, leveraging local market insights for innovative offerings within Nirmaan.
Visa, a global digital payments leader, will offer comprehensive payment solutions for MSMEs on the Nirmaan platform. Sujai Raina, Vice President and Head – Business Development, India, Visa, highlighted Visa’s role in unlocking opportunities and value for MSMEs.
Amazon’s collaboration with Nirmaan facilitates MSMEs in showcasing and selling their products on Amazon.in, with a three-month subscription to Amazon Global Selling and free access to website creation and omni-channel inventory management solutions until March 2024.
Gaurav Bhatnagar, Head – Seller Acquisition at Amazon India, expressed Amazon’s commitment to digitization and e-commerce, aiming to bring these benefits closer to MSMEs through collaboration with Godrej Capital Nirmaan.
New partners – GeM Tech Paras, Escrowpay, GreytHR, and Serapis Knowledge Solutions – join existing partners to provide MSMEs with an extended array of solutions for business growth.
Godrej Capital Nirmaan, in its pursuit of ecosystem development and partnerships, aspires to contribute to the entrepreneurial and socio-economic development of the Indian MSME sector, thereby fostering economic growth and nation-building. The platform, extending beyond lending, offers value-added services covering business growth opportunities, operational ease, and knowledge and network avenues.
