National, 2nd December 2024 – Lets Game Now, a leading name in India’s esports and gaming sector, has unveiled the Indian Super Gaming League (ISGL), marking a groundbreaking moment as professional sports franchises enter the esports arena. The league introduces an auction-based franchise system, uniting top players, content creators, and fans from traditional sports and competitive gaming. With a prize pool of ₹1 crore, an anticipated viewership of 60-80 million, and a reach exceeding 100 million, ISGL aims to redefine the esports experience in India with multilingual broadcasts designed to engage a diverse audience.
A First-of-Its-Kind Franchise-Based Esports League
ISGL brings together six franchise teams representing major Indian cities, competing across five popular gaming genres, including first-person shooters, strategy games, sports simulations, battle royales, and racing games. Designed for accessibility, the league supports multiple platforms such as PCs, mobile devices, consoles, and tablets. Matches will be broadcast in at least three regional languages, ensuring inclusivity across India’s vast demographic landscape.
The competition will span 60 days, culminating in a three-day Grand Finale, featuring live gaming events, influencer meet-and-greets, cosplay showcases, concerts, and more. The finale is expected to draw over 20,000 live attendees, creating a high-energy celebration of gaming culture.
Empowering India’s Gaming Ecosystem
Shantanu Basu, Founder and CTO of Lets Game Now, shared his enthusiasm:
“As a gamer at heart, launching the Indian Super Gaming League is a monumental moment for us. ISGL bridges the excitement of traditional sports with the vibrancy of esports, creating a platform that unites gamers, fans, and franchises like never before. It’s an opportunity to showcase India’s gaming talent to the world, and I’m thrilled to see it unfold.”
Chandrahas Panigrahi, Co-founder and CEO of Lets Game Now, added:
“ISGL is a turning point for Indian esports. By merging the thrill of traditional sports with the rapidly evolving esports industry, we’re offering players and fans an unprecedented level of engagement and professionalism. Our goal is to mainstream gaming, providing India’s thriving gaming community with a professional league they can champion.”
Key Highlights of ISGL
- 100+ Gamers Drafted: Franchise owners will build dynamic teams by drafting pro players, top influencers, and content creators.
- Game-Agnostic Format: Featuring a variety of genres for widespread appeal.
- Multilingual Broadcasts: Available in at least three regional languages to maximize inclusivity.
- Diverse Participation: Open to gamers using PCs, mobiles, consoles, and tablets.
- Grand Finale Spectacle: A three-day live event with gaming, entertainment, and fan interactions.
India’s Growing Gaming Market
India’s gaming market is valued at $3.49 billion in 2024 and is projected to reach $7.24 billion by 2029 with a CAGR of 15.68%, underscoring the country’s rapid rise as a global gaming powerhouse. ISGL is set to be a driving force in this growth, elevating the profile of Indian esports on the world stage.
By combining professional sports franchise structures with India’s burgeoning gaming enthusiasm, ISGL is not just a league—it’s a movement, paving the way for the next era of esports in India.
