23rd June 2021: Rajeev Chandrasekhar, Member of Parliament will be the key speaker at the maiden edition of PUBVISION, India’s largest digital publishing event organised by IAMAI, on 25th June. He will be speaking on the Personal Data Protection Bill and its impact on digital publication.
Over 1500 digital publishers, brands, agencies, ad-networks will converge at the event, where discussions pertaining to the current issues — new IT Rules for digital media and its impact, establishing trust amid fake news/misinformation, journalistic freedom, etc, will take place.
The digital publishing sector has undergone a lot of changes, further accelerated by the Covid-19 pandemic. Amid the changing scenario, having the right revenue model, keeping fake news/misinformation at bay, adhering to new regulations are some of the key concerns for digital media.
The one-day conference contemplates and explores various aspects of the digital publishing ecosystem in India. It will cover the three important aspects of digital publishing today – Scale, Impact, and Sustainability.
Sustainability will cover deep discussions on policy topics covering the impact of new regulation, handling misinformation, and journalistic freedom. The conference will deliberate on impacts on ad revenues, subscriptions, content, and how technology is aiding the transformation. Scalability of audiences, product is the key to these impacts. While the discussions will cover the digital publishing ecosystem overall, a special focus will be on Indic language publishing companies, the challenges, and opportunities faced by them.
Building a data privacy ecosystem in India, how Indic publishers are locking the next 100 million netizens, changing the landscape of the Indian audience, among others, are some other topics of discussion. Bharat Gupta, Chief Executive Officer, Jagran New Media; Puneet Singhvi, Chief Executive Officer, Network18; Govindraj Ethiraj , Founder, IndiaSpend; Rajesh Kalra Executive Chairman, Asianet News Media & Entertainment; Baybars Orsek, Director, International Fact-Checking Network; Ruby Dhingra, Managing Editor, NC Media Network; Vikram Chandra, Founder, Editorji; Sunny Nagpal, Co-Founder & MD – APAC, Httpool India, among others, will be the speakers at the event.
Rajesh Kalra, Executive Chairman, Asianet News Media & Entertainment, said: “Publishing was already seeing rapid strides toward digital. The pandemic has only hastened that pace. But, like anything that evolves, there are a lot of things that publishers are still figuring out. How is the consumption pattern changing? How does one monetise? How do the ever-changing laws affect us? What other challenges must one be prepared for? Glad all these would be addressed by experts in the field at PUBVISION.”
Puneet Gupt, COO, Times Internet, said: “The digital publishing industry is at crossroads. It is heartening that IAMAI has planned the PUBVISION event to understand the situation, discuss the options and help make informed choices. Seeing the list of speakers and panelists, I expect power-packed sessions, great conversations, and meaningful takeaways from the event.”
