- Oben Electric is set to launch a range of electric two-wheelers over the next six months, with prices starting at INR 60,000 and going up to INR 1,50,000, tailored to meet the diverse needs of consumers across various segments.
Bengaluru, September 09, 2024 – In a pivotal move toward advancing sustainable electric mobility in India, Oben Electric, a leading homegrown electric vehicle manufacturer, is set to enter its next phase of growth. Marking World EV Day, the company has announced plans to launch four new electric two-wheelers over the next six months, with prices ranging from INR 60,000 to INR 1,50,000. This initiative reinforces Oben Electric’s commitment to delivering affordable and high-performance EV solutions tailored to meet the diverse preferences of Indian consumers. As a Make in India brand, Oben Electric is at the forefront of reshaping India’s electric mobility sector with innovative and reliable transportation options.
With the electric vehicle market on the verge of rapid growth, Oben Electric aims to capture a significant portion of the two-wheeler segment, particularly targeting the 70% untapped motorcycle market. The upcoming electric two-wheelers from Oben Electric are designed to provide performance and reliability comparable to traditional internal combustion engine (ICE) vehicles, while offering additional benefits that enhance the rider’s experience. These new models will feature cutting-edge LFP (Lithium Iron Phosphate) battery technology, recognized for its superior heat resistance, durability, and long lifespan—attributes ideal for India’s demanding climate.
“As we celebrate World EV Day, it’s crucial to acknowledge the vast potential of India’s electric vehicle market. With the right products and infrastructure, we can facilitate a smooth transition from ICE vehicles to EVs. At Oben Electric, we’re focused on building electric vehicles that not only meet consumer performance expectations but also deliver sustainable, cost-effective, and locally manufactured solutions. With our new models, we’re taking a significant step toward unlocking the full potential of the EV market and making electric mobility accessible to all,” said Madhumita Agrawal, Founder and CEO of Oben Electric.
In addition to the launch of new models, Oben Electric is expanding its footprint across India, with plans to open over 60 new showrooms in 12+ major cities by the end of this year. This expansion will ensure enhanced after-sales support and service centers, providing a seamless ownership experience for its growing customer base. These developments represent a major milestone in Oben Electric’s mission to make electric mobility available throughout the country, in alignment with the government’s Make in India initiative.
