Jaipur, 16th December 2024: Oben Electric, India’s leading homegrown electric motorcycle manufacturer, announces its debut in Rajasthan with the opening of a new showroom and service center in Jaipur. Located on Tonk Road, Gandhinagar, this state-of-the-art, three-floor flagship showroom is strategically designed to meet the rising demand for electric motorcycles in the region. This launch marks a key milestone in Oben Electric’s mission to expand its nationwide footprint, with plans to open over 50 showrooms and service centers across 12 major Indian cities by FY25. The showroom will feature Rorr EZ, the latest addition to Oben Electric’s commuter electric motorcycle lineup, priced attractively starting at ₹89,999 (ex-showroom).
Drawing inspiration from Oben Electric’s flagship experience center in Bengaluru, the Jaipur showroom merges futuristic design with advanced customer interaction technologies. It offers four distinct zones for a complete, premium experience: Moto Live for dynamic product engagement, Moto X for an in-depth exploration of key components through interactive experiences, Moto Zen for a relaxing customer lounge, and Moto Rack, featuring exclusive accessories and merchandise. This blend of cutting-edge aesthetics and innovation aims to provide a unique and memorable journey for customers. Additionally, the showroom includes Oben Care, a service center offering comprehensive after-sales support, including doorstep service for a seamless ownership experience.
At the heart of Oben Electric’s rapid growth is the Rorr EZ, designed for performance and convenience. Available in three battery variants—2.6 kWh, 3.4 kWh, and 4.4 kWh—Rorr EZ incorporates advanced LFP (Lithium Iron Phosphate) battery technology, ensuring 50% more temperature resistance and double the battery life, making it one of the safest electric motorcycle choices for India’s roads. With a top speed of 95 km/h, a range of up to 175 km per charge (IDC), and 80% charge in just 45 minutes, Rorr EZ is perfectly suited for city commuters. Jaipur buyers can book the Rorr EZ for just ₹2,999, with flexible EMI options starting at ₹2,200 per month.
Ms. Madhumita Agrawal, Founder and CEO of Oben Electric, commented, “Our entry into Jaipur is a significant step in Oben Electric’s journey to transform mobility in India. As a brand deeply rooted in the ‘Make in India’ initiative, the enthusiastic pre-booking response for the Rorr EZ highlights the strategic importance of this market. This showroom brings us closer to eco-conscious consumers in Jaipur, offering them a smooth transition to electric mobility with unparalleled sales and after-sales support. We are committed to expanding our network of showrooms and service centers to deliver not just products but a superior EV ownership experience across India.”
With this Jaipur launch, Oben Electric strengthens its presence in northern India, reinforcing its commitment to building a robust electric vehicle ecosystem. The brand already operates showrooms in key cities like Delhi, Pune, Bengaluru, and Kerala, further expanding its nationwide reach.