India, 7 October 2025 – In a bid to give back to the startup ecosystem, Excellent Publicity, a leading ad-tech SaaS agency, has announced a pro bono initiative offering strategic consultations to early-stage ventures. The program is designed to support founders navigating the challenges of brand building, marketing, and business growth in their first year.
With over 13 years of industry experience, Excellent Publicity has seen firsthand how lack of guidance can derail promising startups. The initiative will offer free one-on-one sessions to businesses that are less than a year old or generating under ₹1 crore in annual revenue.
“In our early days, we had no one to turn to,” said Vaishal Dalal, Co-founder of Excellent Publicity. “We faced setbacks that nearly broke us. This initiative is our way of ensuring new entrepreneurs don’t feel as alone as we once did.”
Daily consultation slots will be available, covering topics such as brand strategy, digital marketing, and growth planning. Eligible founders can register via the Startup Consultation page on Excellent Publicity’s website.
“This isn’t about profits—it’s about purpose,” Vaishal added. “One founder finding clarity can spark jobs, innovation, and impact for many others. We want to create that ripple effect.”
The program is non-obligatory, meaning entrepreneurs are free to implement the insights without any commitment to further engagement. While currently planned as a one-time initiative, the agency is open to expanding it based on impact and demand.
About Excellent Publicity
Excellent Publicity is a full-stack ad-tech SaaS agency offering advertising and marketing solutions across industries. With over a decade of experience, the company specializes in making advertising accessible, data-driven, and effective for brands across India and beyond. Learn more at www.excellentpublicity.com