- BharatX’s top-tier BNPL offerings combined with ClickPost’s exceptional pre- and post-order experience solutions cater to the needs of e-commerce and D2C businesses worldwide.
Bangalore, February 27, 2024: BharatX, a frontrunner in BNPL and affordability solutions for merchants, and ClickPost, a trailblazer in e-commerce logistics technology, have announced a strategic partnership. This collaboration aims to transform the e-commerce landscape for D2C brands and e-commerce companies, with a focus on enhancing conversions for merchants selling higher-value goods online.
BharatX, renowned for its innovative white-labeled BNPL options, offers users a Trustable Credit Offering by partnering with the brand they shop with. Its technology grants access to over 350 million Indians without formal credit sources, enhancing affordability through a simple OTP-based process, devoid of cumbersome documentation. Businesses utilizing BharatX’s products have reported a 15% increase in monthly sales revenue owing to its Pay in 3 feature, allowing users to purchase products by paying only 1/3rd upfront and the rest in two installments later.
ClickPost empowers e-commerce businesses with exceptional customer experiences through its cutting-edge shipping solutions. With access to over 350 couriers, WMS, OMS, and CRM platforms, ClickPost’s ML-based recommendation engine selects the most suitable carrier for efficient delivery. It also assists businesses in driving impulse purchases and boosting conversions by providing near-accurate delivery date predictions on product listing pages. Additionally, brands can significantly enhance customers’ shopping experiences with ClickPost’s multi-carrier tracking and returns management solutions.
The synergy between BharatX’s Credit platform and ClickPost’s logistic expertise aims to offer a comprehensive, seamless shopping experience for consumers. This partnership is poised to establish new benchmarks in e-commerce efficiency, customer satisfaction, and conversion rates, particularly for those seeking to optimize their spending on digital advertising.
Mehul Jindal, Co-Founder & CEO of BharatX, stated, “In India, consumers lack trust in EMI & Credit options from Traditional Banks & NBFCs, posing a significant challenge for merchants selling High-Value Goods. With BharatX’s product, brands can provide a Credit option to their users that they can instantly trust, by allowing them to White-Label BharatX’s Credit platform as their own, similar to how Large firms like Ola/Amazon have already done with Amazon PayLater, Ola Postpaid, etc. ClickPost’s expertise in the D2C space enables us to extend this incredible option to a broader set of E-Com Merchants. We look forward to a fruitful partnership with them.”
Prashant Gupta, Co-Founder at ClickPost, commented, “The partnership between ClickPost and BharatX reflects a strategic move to leverage each company’s strengths to enhance the e-commerce landscape. This collaboration seeks to enhance the online shopping experience, making it more transparent and customer-friendly, thereby fostering greater brand trust among online shoppers for retailers.”
In addition to Sleep Company, leading D2C brands like Mokobara and Snitch have been leveraging the benefits of this strategic alliance and driving positive outcomes. This partnership is committed to fostering further success, innovation, and growth for eCommerce business owners.
