Kraftshala, a leading provider of marketing and sales education, was founded in September 2016 by industry veterans Varun Satia and Eshu Sharma. With an advocacy score of 95%, the company has built a reputation for creating highly effective learning programs and is committed to bringing positive change to India’s higher education landscape.
Kraftshala is revolutionizing the higher education landscape in India by collaborating with leading industry professionals to provide training for students and professionals, and by aligning the goals of all stakeholders in the ecosystem.
Over the last five years, Kraftshala has collaborated with some of India’s top consumer companies, including Unilever, P&G, Nestlé, RB, Myntra, and Yum! Brands, as well as students from top business schools in the country, including the IIMs, ISB, FMS, XLRI, SP Jain, and IIFT. Through these partnerships, Kraftshala has developed the Marketing Launchpad, a program that allows freshers to launch their careers in marketing with high-paying jobs, without the need for a tier 1 MBA or relevant work experience.
The Marketing Launchpad at Kraftshala provides an exceptional learning experience that empowers students to start their career in marketing with high-paying jobs, without the need for a tier 1 MBA or prior work experience. Kraftshala’s innovative approach allows students to pay after they have secured a job paying more than 4.5 lacs per annum, unlike other marketing programs that require upfront payment. The platform’s goal is to empower every graduate and working professional to achieve success through industry-relevant educational experiences, regardless of their institute or background. Kraftshala aims to level the playing field, making skills and aptitude the only determining factors for job success.
Kraftshala has the support of prominent investors, including Doreswamy Nandkishore, former CEO of a Fortune 100 company and Head of Asia, Oceania, and Africa for Nestlé S.A., as well as Pallav Jain and Sarfaraz Khimani, co-CEOs of Performics, India’s leading search engine optimization and performance marketing agency.