Bengaluru, Karnataka, India | 14th October 2025: Maserati has strengthened its foothold in India with the grand opening of VST Maserati’s first flagship showroom in central Bengaluru, operated by the VST Group, Maserati’s official partner in South India. The event marked a major milestone for the Italian luxury automaker, coinciding with the regional debut of its newest super sports car, the Maserati MCPura.
Maserati Deepens Its Commitment to South India’s Luxury Car Market
The glamorous inauguration was attended by Mr. Giandomenico Milano, Consul General of Italy in Bengaluru, along with elite clients, media representatives, and automotive enthusiasts. The opening highlights Maserati’s growing presence in India and its confidence in South India’s robust demand for high-performance Italian automobiles.
Timed perfectly with India’s festive season, the launch underscores Maserati’s strategy to expand its retail footprint and deliver a premium experience centered around Italian design, craftsmanship, and performance excellence.
VST Maserati Bengaluru: A World-Class Retail Experience
The new VST Maserati showroom in Bengaluru is designed as a customer-first, luxury retail space that mirrors Maserati’s global brand identity. The facility features:
- A sophisticated lounge and concierge-style delivery area
- Interactive model walkthroughs
- Exclusive Fuoriserie personalization options
- Direct access to Maserati’s signature line-up, including:
- Maserati Grecale SUV
- Next-generation GranTurismo
- The all-new Maserati MCPura
Every detail reflects Maserati’s vision to provide a personalized ownership journey combining elegance, performance, and innovation.
MCPura: The New Benchmark for Italian Performance and Design
Guests at the event witnessed the dramatic unveiling of the Maserati MCPura, a next-generation super sports car that embodies the brand’s purest expression of design and performance.
Derived from the acclaimed MC20, the MCPura features:
- Lightweight carbon-fibre monocoque chassis
- 3.0-litre twin-turbo Nettuno V6 engine (630 PS, 720 Nm torque)
- 0–100 km/h in just 2.9 seconds
- Formula 1–inspired pre-chamber combustion system with twin spark plugs—patented by Maserati and built entirely in Italy
The MCPura’s design reflects Maserati’s racing DNA, complete with signature Butterfly doors and, in the Cielo convertible version, an electro-chromic glass roof that transitions from opaque to transparent in a second—offering an open-sky driving experience.
Handcrafted in Modena, Tailored for India
The MCPura is hand-built at Maserati’s historic facility on Viale Ciro Menotti in Modena, alongside the iconic Nettuno engine and the GT2 Stradale. Available now for custom orders in both Coupé and Cielo (convertible) versions, the MCPura merges race-bred engineering with Italian artisanal craftsmanship—setting a new standard for luxury performance cars in India.
Leaders Speak: Maserati and VST Group on the Landmark Launch
Arun Surendra, Chairman and Group Managing Director of VST Group, said:
“The debut of the Maserati MCPura alongside the opening of our first Bengaluru showroom marks a milestone for VST Group as Maserati’s partner in South India. With over a century of legacy, we are committed to delivering a Maserati experience that reflects Italian artistry, global standards, and VST’s tradition of excellence.”
Philippe Claverol, Head of Maserati Overseas Region, added:
“This flagship showroom showcases Maserati’s latest retail identity and our commitment to offering an exceptional customer experience in South India. Bringing the MCPura to Bengaluru reinforces the importance of this market and our dedication to Indian clients.”
Pricing in India
- Maserati MCPura Coupé: ₹4.12 crore* (ex-showroom India)
- Maserati MCPura Cielo: ₹5.12 crore* (ex-showroom India)
A New Era for Maserati in India
With the opening of VST Maserati Bengaluru, the Italian luxury marque is accelerating its expansion in India, offering discerning car enthusiasts direct access to its design legacy, innovative technology, and personalized ownership experience.
The move signals a bold new chapter for Maserati’s presence in South India’s thriving luxury car market, where passion for performance meets timeless Italian elegance.
