Refex eVeelz Rebrands as Refex Mobility; Anirudh Arun Named CEO to Lead EV Growth

Chennai, Tamil Nadu, India | 13th August 2025: Refex Mobility is powering into a new era of safe, reliable, and socially responsible transportation. From its humble start in March 2023 with just 24 company-owned electric vehicles (EVs), the company now operates a robust fleet of nearly 1,400 EVs, delivering tech-enabled B2B and B2B2C mobility solutions to leading corporates, institutions, and employees across India.

Driving the Future with “Responsible Mobility”

With a renewed mission centered on reliability, safety, sustainability, and social impact, Refex Mobility is setting fresh benchmarks in urban transportation. The company’s vision extends beyond efficiency, focusing on building trust, transforming communities, and ensuring every ride delivers value for both passengers and the planet.

Leadership to Propel the Next Phase of Growth

To spearhead its next chapter, Anirudh Arun has been appointed Chief Executive Officer. Known for his proven track record in scaling premium, clean-fuel, zero-cancellation fleet systems, Anirudh is poised to strengthen Refex Mobility’s operational excellence and customer experience.

“Mobility is more than just getting from point A to B — it’s about trust, dignity, and dependability,” said Anirudh. “At Refex, we are committed to creating a fleet and service culture where every customer, driver, and partner experiences that trust daily.”

Joining him is Ankit Grover, the newly appointed Chief Business Officer, who will lead revenue growth by forging deeper enterprise partnerships and expanding corporate client engagements.

Experienced Team, Strong Foundation

Anirudh and Ankit join a seasoned leadership group including Sasi A (CTO), Meet Goradia (COO), and Sachin Navtosh Jha (Chief of Staff to the Group MD) — all contributing to strategic continuity, operational precision, and long-term scalability.

Fresh Brand Identity to Match Ambition

Marking this new chapter, Refex Mobility has unveiled a modernized brand identity featuring a redesigned logo, sleek app icon, and eye-catching EV decals. The updated look embodies the company’s promise: “Refex = Reliable Fleet. Exceptional Experience.”

The rebrand reflects Refex’s dedication to professionalism, punctuality, cleanliness, and a customer-first approach — ensuring every journey feels premium, safe, and dependable.

Building a Greener, Smarter Mobility Future

With rapid fleet expansion, Refex Mobility is offering sustainable, high-quality transportation solutions for corporate employee transport and premium on-demand services. By combining clean energy with cutting-edge technology, Refex is redefining urban mobility standards across India.

For more information, visit www.refexmobility.com

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