India, November 2019: Ripsey, a Mumbai-based health-food tech startup, has opened new outlets in Powai and Chembur adding to its existing outlet in BKC. With this expansion, Ripsey is ready to offer delectable healthy food to the entire Mumbai region. Ripsey offers full stack subscription solution where a top-class team plans, cooks, delivers and tracks the health goal journey for the consumers. In addition to the subscription, one can taste the tantalizing Ripsey flavours through food aggregators like Swiggy, Zomato, Uber Eats.
Ripsey’s current menu of subscription plans helps the consumers with their various health goals such as Fat Loss, Muscle Gain, Stay Fit and Keto. The team tailors the food plan to one’s dietary requisites, cooks the meals, delivers the food as well as tracks the health goal progress. “We are very attentive to the consumers, and we constantly improvise on our recipe offerings and service based on our customer feedback. Both our product strategy and operational strategy is designed around providing a seamless experience to a consumer that is looking to ‘eat-healthy,’ says Alekhya Boora, CFO & Head of Corporate Strategy.
Recently, the company has also raised funding from the Stand-up Government India Fund, which aims to support women entrepreneurs.
Speaking about the new launch, Silky Singh, CEO & CTO, said, “The new outlets are a natural evolution in the business. We are extremely delighted to launch these outlets and spread the wonderful flavors of Ripsey. We make our own food, everything is made on-site in our kitchens, by a team of top chefs. Every operation is in-house, and thus we ensure the food quality, taste, and safety. We are constantly innovating, and we are looking to launch several new plans in the coming months.”
Alekhya says, “We are excited about our next roll-out and their launch is an answer to numerous feedback and requests that we have received from our customers. We are all geared up to launch Ripsey Athlete, a plan focused on folks with intense activity lifestyle, and Ripsey Cutter, a customized and personalized approach to Fat Loss that ensures the achievement of the health goals in an expeditious manner. The idea behind the new launch is to leverage our data insights and technology and create food that the customer is looking to eat. We have many more exciting plans in the works.”
