Simranjeet Singh is an innovative and passionate entrepreneur who has carved a niche in India’s food and beverage (F&B) consultancy sector. Currently serving as Director of Gurugram‑based CYK Hospitalities, he is widely recognized for his spontaneity, sharp business acumen, and ability to identify market gaps and transform them into opportunities.
Originally trained as an engineer, Simranjeet began his career in the corporate world, where he worked for two years before realizing his true calling lay elsewhere. His curiosity for new cuisines and unique dining experiences exposed him to the challenges faced by aspiring restaurateurs and food businesses. Spotting the lack of structured consulting in the F&B space, he teamed up with his college senior and friend, Pulkit Arora, to co‑found CYK Hospitalities in 2019.
CYK Hospitalities was built with a clear vision: to help clients set up and scale their dream food ventures through end‑to‑end consulting services under one roof. The firm offers expertise in conceptualization, market research, competitor analysis, business planning, chef hiring, menu engineering, leasing, franchising, kitchen layout design, branding, social media marketing, interiors, PR, and more. Over the years, CYK has successfully executed projects across India, including quick service restaurants (QSRs), cloud kitchens, dessert parlors, lounges, and full‑scale restaurants.
Born and raised in Agra, Uttar Pradesh, Simranjeet completed his schooling in Agra and earned his Bachelor of Technology degree from a UPTU‑affiliated institution in Mathura. Today, he lives in Gurugram with his wife and daughter, balancing his professional journey with family life.
Beyond business, Simranjeet is a wanderlust at heart, passionate about traveling to explore new cultures, cuisines, and market trends. He is also an avid sports enthusiast, with a particular love for cricket and football.
Through his entrepreneurial journey, Simranjeet Singh continues to inspire with his vision of transforming India’s F&B landscape by combining creativity, strategy, and a deep understanding of consumer experiences.
Chetan Bhambri – Leadership Strategist and Executive Coach for Founders and CXOs