Mumbai | 26th November 2020: Yellow Class aims to offer fun, digitally interactive hobby classes that kids can attend every day. The current offerings of the brand include online hobby classes like dancing, drawing, painting, flameless cooking, yoga, storytelling etc. for children between 3-12 years. Yellow Class secured $1.3 Mn (INR 10 Cr) funding in Pre-Series A round led by India Quotient. Many Marquee Angels & startup founders participated as well – including Kunal Bahl & Rohit Bansal (Snapdeal), Alok Mittal (Indifi), Maninder Gulati & Abhinav Sinha (Oyo), Vivekananda Hallekere (Bounce), Alwin Tse (Xiaomi), Dhruv Agarwala (PropTiger), Pallav Pandey (Knowlarity), Harpreet Singh Grover and Vibhore Goyal (FirstCheque) etc. India Quotient has funded a number of startups in the past across Fintech, e-commerce, social networking & marketplaces, SaaS etc.
Yellow Class is an engaging platform offering new activities for kids, apart from their academics. They are striving to create a generation of multi-talented individuals. Founded by Mr. Arpit Mittal & Mr. Anshul Gupta, Yellow Class has a current user base from 52 countries with significant audiences coming from India and Middle East. The simulated live hobby classes provide learning to young kids through inspiring mentors.
“We rarely come across startups like Yellow Class with such massive early traction. YC witnessed quick success and has grown a huge community of parents both nationally as well as internationally. The growth of the platform is organic with mothers referring to other mothers – not dependent on Google & Facebook marketing for growth & survival. Deep insights developed by the team of kids’ requirements & parent’s behavior have been crucial for their growth, ever-growing popularity. We are excited to work with Anshul & Arpit and the team.” Mr. Gagan Goyal, Partner, India Quotient quotes.
Excited about the funding received, Mr. Anshul Gupta, Co-Founder, Yellow Class, states, “We are happy to be recognized and associated with India Quotient and would like to utilize the funds received towards expanding our offerings & product development. We, at Yellow Class, are passionate about doing something meaningful for kids so that they enjoy their best days carefree. And on their journey, have some fun with learning, and explore beyond their academics. Mr. Gagan & other leaders at IQ are aligned to our vision and we are eagerly looking forward to closely working with them.”
Mr. Arpit Mittal, Co-Founder, Yellow Class, quotes, “We are grateful that the team at India Quotient recognized our efforts and are associating with us at a fairly nascent stage of our venture. We aim to reach a community of 2 million members by 2021 and this funding round will help us inch towards our goal. We shall be investing heavily in tech and product to drive the next phase of growth and provide best in class experience to kids attending our classes. Also, we are working aggressively on Machine Learning to personalize the complete experience for kids. We look forward to a successful association with India Quotient.”
