Hisense Launches Revolutionary UX ULED RGB-MiniLED Series in India, Setting New Standards for Premium Home Entertainment

National, August 26, 2025 — Hisense, the global leader in consumer electronics and pioneer of RGB Mini-LED television technology, today unveiled its flagship UX ULED series in the Indian market. Available in impressive 100″ and 116″ screen sizes, the UX series represents a breakthrough in home entertainment technology, introducing RGB-MiniLED innovation to Indian consumers through advanced backlight engineering and AI-powered processing capabilities.

Revolutionary RGB-MiniLED Technology Comes to India

The UX series distinguishes itself through individually controlled red, green, and blue Mini-LEDs distributed across thousands of precisely managed dimming zones, a significant advancement over conventional single-color LED systems. This innovative approach delivers industry-leading 95% BT.2020 color coverage and exceptional peak brightness reaching up to 8,000 nits, resulting in cinema-grade color accuracy, vivid reproduction, and energy-efficient performance with reduced blue light emission for comfortable extended viewing.

“The UX series exemplifies Hisense’s vision of transforming home entertainment in India through cutting-edge AI integration and next-generation display technologies,” said Pankaj Rana, CEO of Hisense India. “From immersive RGB Mini-LED color precision to advanced AI optimization and superior gaming performance, the UX series delivers exceptional value while elevating the consumer experience to unprecedented levels.”

Advanced Engineering and Intelligent Processing

At the core of the UX series lies Hisense’s proprietary technology stack, featuring the RGB-MiniLED chipset for precise color blending efficiency, the exclusive H7 picture quality processor powered by a 2-TOPS Neural Processing Unit for enhanced depth and clarity, and the refined ULED Colour Refinement process that synchronizes backlighting and LCD layers for unmatched color precision—a technology perfected through decades of development.

The Hi-View AI Engine X serves as the intelligent heart of the system, continuously optimizing picture quality, audio performance, and energy efficiency in real time. This ensures optimal viewing experiences whether consuming sports content, cinematic productions, or interactive gaming applications.

Immersive Audio-Visual Excellence

Audio performance matches the visual innovation through the 6.2.2 channel CineStage X Surround system, developed in collaboration with premium audio specialist Devialet. The configuration includes strategically positioned top-firing speakers and an integrated subwoofer to create multidimensional soundscapes, while WiSA SoundSend and eARC compatibility enable seamless high-quality wireless audio connectivity.

Visual excellence is further enhanced by 3D Colour Master PRO with PANTONEâ„¢-validated color accuracy, comprehensive HDR support including HDR10+, Dolby Vision IQ, and IMAX Enhanced certification, plus MEMC technology for fluid motion reproduction. The platform operates on VIDAA Smart OS, providing fast, secure access to entertainment content with support for 28 languages including Hindi, backed by an industry-leading eight-year software update commitment.

Gaming Performance and Sustainability Focus

Gaming enthusiasts benefit from native 165Hz Game Mode Ultra with Variable Refresh Rate support, AMD FreeSync Premium Pro certification for tear-free gameplay, and a dedicated Game Bar interface for real-time performance monitoring and optimization.

Demonstrating environmental responsibility, the UX series includes a solar-powered, USB-C rechargeable remote control, significantly reducing disposable battery waste while providing convenient, sustainable device operation.

Market Leadership and Global Recognition

Hisense’s innovation leadership extends globally, with the company holding the number one position in ultra-large television sales for 100″+ models according to Omdia 2023-24 data. The company becomes the first manufacturer to achieve mass production capabilities for RGB-MiniLED television technology, establishing a significant competitive advantage in the premium display market.

The comprehensive technology integration reflects Hisense’s commitment to delivering premium experiences that bridge advanced engineering with practical consumer benefits, positioning the UX series as a definitive choice for discerning Indian consumers seeking cutting-edge home entertainment solutions.


Availability and Pricing: The Hisense UX ULED RGB-MiniLED series will be available soon in 100″ and 116″ configurations, with pricing ranging from ₹9,99,999 to ₹29,99,999. Distribution will include select premium retailers and major online platforms including Amazon and Flipkart.

About Hisense Hisense India operates as a subsidiary of Hisense Group, a global consumer electronics powerhouse with presence across more than 160 countries. Renowned for innovation excellence and premium quality manufacturing, Hisense maintains market leadership in ultra-large television categories while consistently advancing consumer lifestyle enhancement through cutting-edge technology integration.

For more information: www.hisenseindia.com

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