- Acquisition aligns with OG Media 360’s mission to build India’s strongest social-first business media network.
- Times of Business adds loyal audience of founders, professionals, and enthusiasts.
- Expansion plans include LinkedIn, YouTube Shorts, X, and premium TOB Insiders community.
- Strengthens DOC Media Universe with StartupByDOC, BusinessByDOC, and Startup IndiaStories.
- Partnership-driven monetization to support brands, startups, and fintechs
New Delhi, December 2025 – OG Media 360, one of India’s fastest-growing new-age media and brand-building agencies, has announced the strategic acquisition of Times of Business (TOB), a leading Instagram-first business news community.
This acquisition aligns with OG Media 360’s mission of building India’s most influential digital-first business media network by integrating high-impact IPs under one unified ecosystem. Times of Business, known for its business updates, market insights, and startup news, has built a loyal audience of founders, professionals, and enthusiasts.
The acquisition strengthens OG Media 360’s DOC Media Universe, which already includes StartupByDOC, BusinessByDOC, and Startup IndiaStories.
Ankit Chowdhary, Founder & CEO, OG Media 360, said: “At OG Media 360, our mission is simple: to build India’s strongest social-first business media network. With Times of Business joining our ecosystem, we are accelerating our vision of reshaping business storytelling at scale.”
Shivangi Chaudhary, Co-Founder, OG Media 360, added: “Each IP in our network has its own identity and purpose, and Times of Business perfectly complements our growing digital business universe. This acquisition allows us to create deeper, more meaningful content experiences for our audience.”
Anand Prajapati, key member of the Times of Business team, shared: “Joining OG Media 360 is a major milestone. With their ecosystem and distribution power, we can scale Times of Business faster than ever and bring even more value to our community.”
OG Media 360 has outlined an aggressive roadmap to build Times of Business into India’s leading digital-first business content powerhouse, including:
- Multi-platform expansion into LinkedIn, YouTube Shorts, and X.
- Daily video explainers on business, finance, markets, and startup trends.
- Founder and industry leader interview series across the DOC ecosystem.
- TOB Insiders, a premium community for business audiences.
- Partnership-driven monetization for brands, startups, and fintechs.
- Cross-distribution across all OG Media 360 IPs.
