Plan to sell on social media in 2020

The use of social media has evolved from the pure networking purpose to businesses. In the past few years, a lot of people used the platform to sell the products online. This new wave of e-commerce also called as social commerce, have witnessed the use of platforms in the form of a Facebook shop, Instagram Page, or a whatsapp group.

With this success, lot of homepreneurs and direct to consumer selling brands are eyeing to go digital on the social media.

If you are a direct to consumer selling brand or a social sellers, here are the 5 platforms that can help you!

Shiprocket – This eCommerce logistics platform is empowering social sellers with end to end solutions such as a free website for cataloging, low-cost shipping across 26000+ pin codes and 17 courier partners with no minimum order requirement through an easy-to-use panel. Sellers can accept COD orders and returns from their customers and can get the COD payment within 2 days of delivery. Features such as branded real-time tracking page, collecting customer feedback and managing inventory help sellers build their own brand identity and establish credibility with their sellers.

Mall91 – Mall91 is India’s leading social commerce platform for vernacular users across tier two, three and four cities. The first principles-based vernacular social commerce platform combines live videos, social gaming, social content, voice, and messaging AI to enable the next 400 million internet users to transact online. Mall91 is revolutionizing the e-commerce space in India. The platform was incepted in July 2018 as a simple app that distributed product content through Whatsapp. On the back of its path-breaking idea, the brand built strong communities in a few towns of UP which then started spreading across all Hindi speaking states.

Meesho – Meesho is an Indian-origin social commerce platform founded by IIT Delhi graduates, which enables small businesses and individuals to start their online stores via social media channels such as WhatsApp, Facebook, Instagram, etc. Meesho is headquartered in Bengaluru, India and is one of the three Indian companies to be selected for Y Combinator in 2016. It was also a part of the first batch of Google Launchpad – Solve for India programme.

Khata Book – Khata Book is a ledger account book to replace your traditional bahi khata by a new digital ledger cash book. The tool is free, and the company claims it is secure for all types of businesses to maintain their customers’ accounts. A traditional bahi khata (ledger book) requires users to spend hours tallying and recording transactions physically. Khata Book, on the other hand, automatically takes care of all accounting needs. With features like payment reminders, where an automatic SMS is sent to your customer’s every time a transaction is recorded against them, Khata Book has helped users bring transparency to their business.

Lendingkart – Lendingkart Technologies Private Limited is a fin-tech startup in the working capital space. The company aims to transform small business lending by making it convenient for SMEs to access credit easily. The company uses technology and analytics tools, analyzing thousands of data points from various data sources to assess the creditworthiness of small businesses rapidly and accurately. Lendingkart has developed technology tools based on big data analysis, which facilitates lenders in evaluating borrower’s creditworthiness and providing other related services.

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