This Startup Creates an Effective Platform Where Low Skilled Workers/Labour for Businesses Can Be Hired

Naukri-Wale.Com LogoWe are publishing an interview of Mr. Nitinn Sagarr – Founder, Naukri-Wale.Com.

He did his Post Graduate in Business Administration (MBA) specialized in Human Resources & Marketing from Institute of Marketing & Management, New Delhi under Preston University (USA), also holds bachelor’s degree in hotel management from Garden City College of science & management studies under Bangalore University.

Carries 10+ yrs of proven track record of driving the HR agenda, partners with the business to align HR with business strategy, to grow and retain the talent, facilitate change, develop and implement programs that make the organization a great place to work with consistent implementation of efficient and cost-effective HR processes.

He was involved in core HRD interventions like Talents Acquisition and Retention (Recruitment- Non IT, CBI, Employee engagement), Strategic Enterprise Management (Defining KPIs, Performance appraisal, Attrition Management), Organization Structure and Job Design (Job Family Models, competency mapping), HR Policies, Procedures, Processes (Best Practices), Corp. Communication & Change Mgt (HR Surveys ,OD interventions, HR Audit), Succession Planning (Psychometric Profiling, Talent Nurture program), Human Capital Excellence (Training and Development).

Nitin Sagar – Founder, Naukri-Wale.Com
Nitinn Sagarr – Founder, Naukri-Wale.Com

Brief background of what founders were doing before starting the venture
Before Starting his venture, Nitinn was working as HR & OD Professional in Construction, Manufacturing and Hotel Industry. Last position holed was Group Head HR & Talent Management with Jatan Contructions. He worked with firms like VGL Group, Gammon India & Taj Group Of Hotel.

List all the names of the core team members, along with their skill-sets, specific domain expertise & designated roles.
Sachin Sagar: He handles all IT infrastructure of NWCJOBS. A technocrat with 6+ years of experience effective strategic IT planning and oversight of IT performance.

What is the problem you are trying to solve? 
Unemployment and poor accessibility of Jobs for Low Skilled Workers. Industries doesn’t have any effective platform where they can hire labour for their businesses.

What challenges did you face when you were starting out? 
Basic Challenge was “how do you do outreach to the jobseeker population that are not traditionally digitally connected?”

How did you get the initial capital? What returns does it have? Tell us about the investors (if any) 
N.A (Its Not Yet Funded).

Please tell us about the Product / Solution. Explain how you went about the Product-Market Fit Process. 
Naukri-Wale.com leverages the power of mobile technology to quickly connect employers to well qualified job seekers and workers to jobs. In just a minute Recruiters can create profile and with harnesses the power of mobile to web , it allow employers to post their jobs through the web, which is easy and these targeted job post is delivered directly to job seekers. This focus-driven initiative is again targeted solely to the less serviced sector of blue-collar workers.

What were your assumptions when you entered the market, learning that you have? 
Most businesses are started when founder feel the existing pain or gap in the market. Well myself from HR background, I went on my past experience when I used to struggle a lot in recruiting low skilled workers. As any other HR I used to depend on consultants –that proven to be a costly affair, word of mouth- that was time consuming and sometime find irrelevant, lastly newspaper advertisement-again a time consuming process with no guarantee of position closure with relevant candidates.

I entered into the market seeking this gap with no-bridge to cover. During this I learn both Employer & Job seeker looks for a simple platform that is transparent, fast & effective.

What is the insight that you have about this market, which no one else has? Uniqueness about your Startup. 
NWCJOBS’s USP is its innovative technology-backed solutions that solve the problem of recruitment focusing in a largely unstructured segment (entry-level, blue-collar and informal sector jobs) in a number of ways. With its in-build simple algorithm job seeker can showcase their skills, connect with the right jobs without uploading any resume, this makes the entire process quick, effective and convenient for both job seekers and recruiters.

What is the strength of the startup and the scale of operations? Who do You Perceive as Your Competition? 
Well, we have received a good response since inception. On latest updates – 10,000 users added in last 3 months and its adding on. Receive 300 queries daily. NWCJOBS will become more relevant in the future as we are developing more and better ways for jobseekers to access NWCJOBS from their phones as we see a positive trend in increasing the number of mobile phone users and the number youth entering the work force in India. Currently we are covering Rajasthan, Delhi/NCR, Uttar Pradesh, and Mumbai.

What is the revenue model? What is the logic behind it? What is the model you are following – Free / Freemium / Premium etc. ? Explain your thought process. 
Advertising Vacancies : For Employers.

Who are the consumers that you are targeting? How is this going to affect them? 
All Small & Medium Size Businesses and all those people who are low skilled, literate or illiterate.

How did you get your first customer? 
It was through Industrial Professional Reference.

What is the big picture of your startup? Is this Product leading to something bigger? If so, how? 
Yes, We See our self as most preferred market place to hire industrial / office staff in India.

Since inception, give us a sense of the value of business done by your venture? 

  • 10,000 users added in last 3 months and its adding on.
  • Receive 300 queries daily.
  • 75,000+ registered users.
  • 6000+ companies filling their vacancies on Naukri-Wale.Com.

What would be your goal to accomplish in the next six months? 
Touching the lives of at least 1 lac job seekers and making an impact by helping them easily find jobs and meet their daily responsibilities to their respective families.

Serve 2000 more SME’s clients by connecting them relevant candidates as fast as in 24 hours.

What message do you want to convey to fellow entrepreneurs? 
Under stand the need or problem first, then design solution as per the consumer convenience.


Thanks Mr. Nitinn. Best of luck!

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