Mumbai, Maharashtra, India | 23rdSeptember 2025: Universal Sompo General Insurance has announced its strategic partnership with Dabang Delhi K.C., one of the premier teams in the Pro Kabaddi League (PKL). The collaboration aims to strengthen the popularity of Kabaddi while raising awareness about the importance of insurance protection in everyday life.
Kabaddi, a sport rooted in India’s cultural heritage, thrives on agility, endurance, and strategy. Each raid demands quick thinking, calculated risk-taking, and foresight—qualities that mirror the role of insurance in managing risks and uncertainties. This shared philosophy of preparation and resilience forms the foundation of Universal Sompo’s alliance with Dabang Delhi.
This season, Dabang Delhi has showcased exceptional performance, securing six victories under the leadership of captain Ashu Malik. The team embodies values of discipline, perseverance, and unity, serving as an inspiration for young athletes across the country. Universal Sompo aims to leverage this partnership to popularize Kabaddi among youth while highlighting the significance of financial security and risk management.
Speaking about the partnership, Prashant Mishra, CEO of Dabang Delhi, said:
“It is an absolute pleasure to welcome Universal Sompo as our Suraksha Partner. Kabaddi is a sport built on strength and courage, and having a partner that emphasizes protection and empowerment aligns perfectly with our vision.”
Sharad Mathur, MD & CEO of Universal Sompo General Insurance, added:
“Kabaddi is not just a game—it reflects India’s spirit of teamwork, courage, and discipline. Through this association, we aim to contribute to India’s sporting ecosystem while spreading awareness about the importance of financial security for athletes and their families.”
The collaboration will be driven by awareness campaigns, educational initiatives, and community engagement programs designed to nurture young talent, enhance financial literacy, and build a safe and resilient sporting culture in India.
