– ControlZ, the rapidly expanding direct-to-consumer start-up focused on sustainability, makes a major impact on environmental protection in India
New Delhi, January 25, 2023: ControlZ, a rapidly expanding sustainable D2C start-up that renews smartphones to make them as good as new, announced today that it has successfully renewed 50,000 mobile phones while constantly contributing to environmental protection in India. With millions of cell phones ending up in landfills each year, causing harm to the ecosystem and the lives of millions of people struggling with emerging health crisis, this achievement not only saved around 6,80,000 kg of ore, 2,00,00,00 ltr of water, and 4,10,000 g of cyanide, but also prevented smartphones from ending up in landfills.
As the world moves towards a more sustainable way of life, recycling used mobile phones is crucial. ControlZ is dedicated to minimizing the environmental impact of mobile phones by increasing their lifespan and thus optimally utilizing a product to make it more sustainable. The brand renews each smartphone and makes them as good as new, both functionally and cosmetically. This means that they reuse components, thereby reducing the amount of waste in landfills.
Commenting on the same, Yug Bhatia, CEO and Founder of ControlZ, said, “Making old cell phones desirable is an important part of our efforts to promote conscious consumption by effectively increasing the lifecycle of the phone. At controlZ, we believe in the power of recycling to secure a greener earth. By renewing smartphones, we can reduce our impact on the environment and make them more eco-friendly. Together, we can undo the damage and improve the world. As a business, we understand the need to make advancements while keeping the environment in mind. Technology should not come at the cost of the planet. We are proud to partner with financial institutions to increase the availability and affordability of our products for consumers. This is just the first step in our mission to make a positive impact on the planet.”
ControlZ’s achievement is a key step in the larger goal of reducing human-caused harm to the environment. By recycling mobile phones and other electronic equipment, we can conserve valuable resources and keep them out of landfills. This benefits both the environment and those looking to purchase an affordable device that is as good as new, both in terms of functionality and appearance.