We are publishing an interview of Ms. Nancy Gupta, CEO, Glamorstreet (A Bangalore based startup which has developed a platform to bring celebrities / artists and common people on a single place to know and interact with people).
About the founders
Nancy Gupta has been a professional stylists and in in the field of fashion from 5 years. When she told this idea of Glamorstreet to her friend Neharika, she loved it and then they decided to take it ahead with the help of her friends from technology.
What is the problem you are trying to solve? Can you share with us any insights that led you to believe that this is a big enough problem?
We are developing a common platform for celebrities / artists and the common people. Our number of viewers has increased exponentially from start which has boost us and are sure this will take us on a bigger level.
What is the uniqueness about your Startup?
We have some renowned celebrities from Indian fashion field writing blogs for the common people. Some of the names are Shiny Alxander, Amrit Kaler, Bharat Thakur, Manisha Bhatt, Persis Monalisa, Sanjay Chorariya, Shreya Unchali, Wanitha Ashok, Sunil Vajjhala, Sheshadri Ramanna, Suvarna Charan and many more. Their words are understandable for common man and they can interact with them and take help or guidance in their respective meridian.
What is the revenue model? Explain your thought process.
Free – We are an ad free platform. We have developed this platform to bring celebrities and common man on a single place to know and interact with people.
Who are the consumers that you are targeting? How is this going to affect them?
Readers – A platform for them to read and interact with celebrities, celebrities & artists – Platform to bring out their thoughts to the common people.
What is the big picture of your startup? Will it lead to something bigger? If so, how?
The company has a bigger targets. In terms of blogging, we are working on to get more celebrities to interact directly with our viewers. The company is trying to associate with as many artists and events as possible. The company has also been working on creating a platform for artists which is something to look for in coming days.
What is the success story of your startup in your own words?
When the founders shared this idea with people, they loved it whereas they were not pretty sure where this would lead to in the future upcoming days. Hence to convince them and set the scope of the company was the biggest challenge. We are happy that in not more than 3 months we have made it huge and we have had 6000 plus average visitors per day on our site.
Thanks Nancy. Best of luck!